Performances based marketing companies, Direct Response marketing organizations research and seek out every competitive advantage possible that gets them one up on the competition. UQube TagIT is those applications that that get the worlds best marketers that edge! UQube can be used, on a trial basis, for Free. It is being offered by Upper Quadrant, the maker of UQube, the marketing performance measurement application.
Four fundamental issues of a direct response marketing campaign also keeps every CMO up at night are:
1) DEAD ENDS, your customer cannot reach the destination to buy because the 800# is not working properly,
2) Performance reporting is compromised because of toll free 800 number collisions
3) Customer received an offer that does not match the URL so the discount is not working, so the customer does not buy the product
4) HIT BY BUS, Jon or Jan down the hallway have always managed and trafficked 800#, landing pages and promo codes and now they are gone, on vacation, sick, etc. A fully manual process that is dependent upon one individual.
Marketing practitioners are continually seeking best practices to reduce costs, and ratchet up sales revenue. UQube TagIT is one of the secrets for exceptional marketers. Tag IT is a web-based application that streamlines the campaign setup process. It can reduce hours to minutes or even seconds. In fact the larger the marketing organization the larger the savings states Glenn Hughes, Upper Quadrants Vice President of Market Level Analysis.
This software completely, absolutely streamlines the workflow process between marketing, call centers and web-group.
BUCKETING: This software creates buckets of 800#, landing pages, affiliated codes, promo codes, etc. that can be setup by: *product, * campaign, * media channel, * country, * group, * any designation you require.
JUST-IN TIME SERVICE: This software is completely self-service NO more waiting pure on-demand response
This application makes certain the marketing campaign is working and operable
Full Response Reporting is available
